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The Social Psychology of IA – OZ-IA 2010

7 October, 2010

My presentation for Oz-IA this year.

For our ancient ancestors being social was a means of improving survival. Today, survival is often equated with our capability to filter and assimilate vast quantities of information from a plethora of channels. While developing usable IA solutions typically involves understanding this requirement our methods often only takes the perspective of the one over the many. This process is further complicated because IA solutions are approached from many perspectives – a visual designer approaches IA from one point of view, the interaction designer from another, and the programmer from yet another.

How then can we incorporate the needs of the crowd and yet still provide comprehensive information architecture for the one? How can we understand and even experience the solution that other practices posit to deliver a usable IA from all necessary perspectives?

M

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